More Fun with Italian Grocery Products

20 Aug

If you’re like me, you can find simple amusement in almost anything in your immediate environment, especially if it has to do with language, words, and images. So, you can imagine my delight when I ducked into the Eurospin discount grocery store on my recent trip to Sardegna, to pick up a hair brush for my twin daughters. Little did I know that I’d be walking into a fiesta of fun with product names.

The possibilities for play with these product titles are endless. Well, I guess, endless if you live in my head. If not, just enjoy the implications, like you might with my former posts in this area regarding product and business names, namely Sofass toilet paper and those security gates that I just can’t get enough of. (Watch the video in that post, if you haven’t before or if you don’t know what I’m referring to. It’s worth the chuckle, I promise.)

And, if you really have some free time on your hands, why not browse my entire curio cabinet collection of advertising gemology? Fun will be had by all, I can sofassure you.

But, without further ado, might I tempt you with these granola bars? They’re a little cheesy for granola bars, which makes for an interesting taste sensation:


You think I’m kidding here? This is not a crock of [four-letter word beginning with S]! At least, not like these other snacks, which basically give you the warning label right on the front that they’re over-promising:


And, some warm fuzzies in conclusion. What the heck is the deal with inanimate products wanting to get all close and intimate? Geez! I’d prefer my big-girl beverages and shower gel just do their assigned jobs, rather than trying to get all lovey-dovey with me.


Please note: the taste is fine-selected. I do not know what this means, but I like it.


Helpfully brand-named “Near Your Body,” yet inexplicably not brand-named “On Your Body.”

Got any more for me? As you can see, my collection is growing.


5 Responses to “More Fun with Italian Grocery Products”

  1. Michconnors August 20, 2013 at 3:16 pm #

    LOL These were the best yet! Near your body shower gel – don’t put it on your body! Just near!

  2. Un'americana a Roma August 21, 2013 at 5:22 am #

    Ha ha! Mitch…I KNOW. These are things that make me laugh. So I place the bottle in my shower “near” my hair (I bought conditioner for my girls and kid you not…same naming strategy) and then what…? Magical cleaning ensues??? 😉

  3. Filottete Manfredi August 21, 2013 at 1:56 pm #

    Mi hai convinto. Ne faccio uno sui falsi nomi italiani in USA. It takes time.

  4. Andy Troiani August 21, 2013 at 2:50 pm #

    • Corny – a snack for traitor husbands or wives.
    (or… it’s made by corn pieces)
    • Super Crocks – a snack made by clay pot pieces.
    (and you must be glad there’s a “R” in that name)

    the solution to use “Near your body” is to put another body next to you!


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    […] think of happier things, like one of my favorite go-to topics: grocery items. Lest we forget the fiesta of fun that was found in the discount Booby supermarket in Sardegna this summer, let’s explore a […]

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